The University Institute for Tourism and Sustainable Economic Development (TIDES)
The University Institute for Tourism and Sustainable Economic Development (TIDES)

Overview

The University Institute of Tourism and Sustainable Economic Development (TIDES) is a research institute that aims to develop outstanding tourism research, generating and circulating scientific knowledge, and integrating itself into international tourism networks of excellence. In addition, it provides education, training and raises awareness to improve the development of tourism. Finally, it applies the knowledge generated to promote the improvement of economic, social and environmental tourism development in tourist destinations.

TIDES, as the institute responsible for research in tourism at the Universidad de Las Palmas de Gran Canaria (ULPGC), has contributed to the fact that it occupies a fourth place as a research centre for scientific productivity in tourism in Europe, second worldwide, shared with other institutions, in scientific productivity in marketing and management of destinations, fourth worldwide in scientific productivity in research on image and brand, and first in Latin America in… The digital lab at TIDES is equipped with all the neuromarketing equipment and the administrative staff of the  technological platform REIS. 

The equipment is composed by: 

- Eye Tracking Heatmap

- EEG, Face Reader and coding Software

- Virtual reality consumables

- Technical staff 

- 8 PC, 2 hight tech screens, 2 printers

 
. Both services, the REIS platform and the EMOTUR Lab are hosted by the The University Institute of Tourism and Sustainable Economic Development (TIDES) at the Universidad de Las Palmas de Gran Canaria (ULPGC). They can be found in the official website of the Tides Institute in a specific section entitled¨Services to the society¨ 

The services can be used for several activites at industry, training and policy levels:

To promote, organise and plan research objectives in the different fields of tourism, economics, sustainable development and their applications.
To carry out research activities and to collaborate with other public or private entities.
To establish permanent links with other institutions and research centres that are active in the  field.
To transfer and exchange research results and information with other entities, both public and private.
To establish relations with the private and public sector in order to support decision making, projects and development.
To promote the…. Yes. service.