Industrial Reality Hub

Netherlands: Gelderland

Overview

The IR Hub is a Smart Industry Fieldlab program involving ten partners active in industrial applied AR/VR, including eight companies with technological expertise in AR/VR , the VR Lab of University of Twente and Regional Development agency Oost NL.   

Vision

“The European digital innovation hub for industrial applied Augmented and Virtual Reality, stimulating cooperation and innovation between companies, government and knowledge institutes, resulting in world class business, knowledge and facilities”

Mission

 “Our mission is to enhance the collaboration between human and machine through seamless integration of Data and AR/VR technology, enabling humans to remain the leading factor in the digital society. Moreover, our ambition is to make digital reality accessible, affordable, practically usable and socially relevant for any industrial organisation”.

We focus on the societal challenge of the innovative and inclusive society.

This Digital Hub is build on the roots of Virtual Reality Valley europe,  created 1999. The Hub has received a boost in 2015 with a new focus on accelerating innovation through sharing knowledge and cooperation , specifically AR and VR (XR), and the broader subject of Human Machine Interfaces, AI, Sensors and Big Data. The Hub members distinguis themselves by being a top performers with a focus on digitization of international manufacturing companies and act globally in multiple international supply chain. Key themes are application of AR and VR in guided operations, guided maintenance, VR training and digital twins together with machine learning, AI, Big Data and sensors. 

The 4th Industrial Revolution deals with far-reaching flexibility, robotization and automation. Many companies share the vision: "24 hours a day full automated and error-free production, based on customer questions." But that also raises many questions about the impact on employment. Do you as a company focus on technology or human beings? Due to more flexibility in production, coupled with shorter turnaround times and the desire for error-free production, companies are opposed to the limited information processing capacity of humans. The IR Hub therefore focuses on the development of technological solutions for improving the interaction between human and machine.

Activities

The companies that collaborate within the IR Hub are active in three working groups

Knowledge - development of technology roadmaps
Projects - Development of international cooperation and innovation projects
Internationalisation and Exposure – connecting the Hub on the European level to partners and other Hubs.
Digital technologies.

Sectors
Financial and insurance activities - Financial service activities, except insurance and pension funding - Insurance, reinsurance and pension funding, except compulsory social security - Activities auxiliary to financial services and insurance activities - Accommodation and food service activities - Accommodation - Food and beverage service activities - Manufacture of chemicals and chemical products - Manufacture of computer, electronic and optical products - Manufacture of electrical equipment - Manufacture of leather and related products - Manufacture of rubber and plastic products - Manufacture of other transport equipment - Manufacture of wood and of products of wood and cork, except furniture; manufacture of articles of straw and plaiting materials - Other services activities - Activities of membership organisations - Repair of computers and personal and household goods - Other personal service activities - Other manufacturing - Public administration and defence; compulsory social security - Real estate activities - Professional, scientific and technical activities - Legal and accounting activities - Activities of head offices; management consultancy activities - Architectural and engineering activities; technical testing and analysis - Scientific research and development - Advertising and market research - Other professional, scientific and technical activities - Veterinary activities - Administrative and support service activities - Rental and leasing activities - Employment activities - Travel agency, tour operator and other reservation service and related activities - Security and investigation activities - Services to buildings and landscape activities - Office administrative, office support and other business support activities
Technology
Sensory systems - Cyber physical systems - Artificial intelligence - Interaction technologies - Big data, data analytics, data handling - Virtual, augmented and extended reality - Simulation, modelling and digital twins
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